Privacy Policy
# Privacy Policy
Last updated: 10-08-2026
This Privacy Policy explains how AARADHANAAM, operating through aaradhanaam.com, collects, uses, stores, and shares personal information when you visit our Website, create an account, purchase jewellery or other Products, contact us, or subscribe to our marketing communications.
Our business primarily serves customers in India.
## 1. Who is responsible for your information?
The organisation responsible for your personal information is:
- Legal name: AARADHANAAM
- Website: https://aaradhanaam.com
- Business address: WESTERN BAZAR MUGHALSARAI, CHANDAULI.
- Email: helpaaradhanaam@gmail.com
- Phone: 8542039433
## 2. Information we collect
Depending on how you use the Website, we may collect:
### Information you provide directly
- Full name;
- Mobile or telephone number;
- Email address;
- Billing and delivery address;
- Account login information, such as username and password;
- Order details, including Products purchased, sizes, preferences, and delivery information;
- Customer-support messages and information shared through WhatsApp or other chat channels;
- Marketing preferences; and
- Information you provide in reviews, feedback, surveys, or other communications.
### Payment information
Payments may be processed by third-party payment providers. We may receive payment status, transaction reference, payment method, billing details, and limited transaction information. Unless expressly stated otherwise, we do not intend to store your full card number, CVV, PIN, UPI PIN, or banking password on our own systems. Payment providers process payment information under their own terms and privacy policies.
### Information collected automatically
When you use the Website, we may collect information such as:
- IP address;
- Browser and device type;
- Operating system;
- Approximate location derived from technical information;
- Pages viewed, links clicked, and time spent on the Website;
- Referring website or campaign;
- Website performance and error information; and
- Cookie and similar technology identifiers.
## 3. How we use personal information
We may use personal information to:
- Create and manage customer accounts;
- Process, confirm, pack, ship, and support orders;
- Process payments and refunds;
- Communicate about orders, deliveries, cancellations, returns, and customer-service requests;
- Verify identity, prevent fraud, and protect the security of the Website;
- Provide WhatsApp or other customer support;
- Send marketing emails, offers, product updates, and newsletters where permitted and according to your preferences;
- Personalise content, offers, and shopping experiences;
- Analyse Website traffic, performance, and customer interactions;
- Improve Products, services, Website content, and user experience;
- Maintain business, accounting, tax, legal, and operational records;
- Respond to complaints and enforce our Terms & Conditions; and
- Comply with legal obligations or respond to lawful requests.
## 4. Legal basis and consent
We process personal information where necessary to provide requested Products or services, perform a transaction, comply with legal obligations, protect our legitimate business interests, prevent fraud, or where you have provided consent, as applicable under Indian law.
Where processing is based on consent, you may withdraw consent by contacting us or using the unsubscribe or preference controls provided. Withdrawal will not affect processing that was completed before withdrawal and may not stop processing that is required by law or necessary to complete an order.
## 5. Marketing communications
If you subscribe to marketing communications, we may send information about jewellery, new Products, offers, events, and other updates.
You can unsubscribe at any time by:
- Clicking the unsubscribe link in a marketing email;
- Updating your account preferences, where available; or
- Contacting us at helpaaradhanaam@gmail.com.
You may still receive essential transactional messages, such as order confirmations, delivery updates, security notices, and responses to support requests.
## 6. Cookies and analytics
We may use cookies and similar technologies to keep the Website working, remember preferences, understand Website usage, measure campaigns, and improve performance.
Cookies may include:
- Essential cookies: required for login, shopping-cart, checkout, security, and core Website functions;
- Preference cookies: remember settings and choices;
- Analytics cookies: help us understand traffic and Website usage; and
- Marketing cookies: help measure campaigns or provide more relevant communications, where used and permitted.
You can manage cookies through your browser settings and, where available, our cookie banner or preferences tool. Disabling some cookies may affect Website functionality.
## 7. WhatsApp and chat support
If you contact us through WhatsApp or another chat service, that service may process your information under its own privacy policy. We may use the information shared in the conversation to answer questions, provide support, manage orders, and handle complaints.
Please do not send passwords, card numbers, CVV numbers, UPI PINs, or other highly sensitive payment credentials through chat.
## 8. When we share information
We may share necessary information with:
- Payment gateways, banks, and payment processors;
- Courier, delivery, logistics, and fulfilment partners;
- Website hosting, security, cloud storage, analytics, email, and technology providers;
- Customer-support and communication providers, including WhatsApp or other chat providers;
- Professional advisers, auditors, insurers, and service providers bound by appropriate confidentiality obligations;
- Government authorities, regulators, law-enforcement bodies, courts, or other parties where required or permitted by law; and
- A buyer, successor, or adviser in connection with a merger, sale, restructuring, or transfer of our business.
We do not sell personal information for money. We share only the information reasonably needed for the relevant purpose or as required by law.
## 9. Payment security
Payments are handled through payment providers using their security controls. We do not ask customers to share card numbers, CVV numbers, UPI PINs, passwords, or one-time passwords through email, WhatsApp, or customer-support messages.
If you receive a suspicious payment request claiming to be from us, do not respond or share credentials. Contact us using the details in this Policy or on the official Website.
## 10. Data retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including to provide services, complete orders, handle returns and warranties, maintain accounting and tax records, resolve disputes, prevent fraud, enforce agreements, and comply with legal obligations.
Retention periods may vary depending on the type of information and the purpose for which it was collected. When information is no longer required, we will delete it, anonymise it, or securely restrict access, subject to applicable law.
## 11. Data security
We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure. However, no online system or transmission can be guaranteed to be completely secure.
You are responsible for keeping your account password confidential and should notify us promptly if you suspect unauthorised access.
## 12. Your choices and rights
Subject to applicable law and verification requirements, you may contact us to:
- Request access to personal information we hold about you;
- Ask us to correct or update inaccurate information;
- Request deletion where retention is not required by law;
- Withdraw consent where processing is based on consent;
- Opt out of marketing communications;
- Raise a complaint about our handling of personal information; or
- Ask about the purposes and categories of processing.
To submit a request, email helpaaradhanaam@gmail.com with the subject "Privacy Request". We may need to verify your identity before responding. We will respond within the time required by applicable law.
Where required by law, you may also have the right to nominate another individual to exercise your rights in certain circumstances. Details will be provided upon request or as required by applicable law.
## 13. Children
The Website is not intended for children who are not legally permitted to make purchases or create accounts under applicable law. We do not knowingly collect personal information from a child without legally required consent. If you believe a child has provided personal information, contact us so that we can review and take appropriate action.
## 14. Third-party websites and services
The Website may contain links, payment tools, social-media features, or integrations operated by third parties. Their privacy practices are governed by their own policies. We are not responsible for third-party websites or services that we do not control.
## 15. Cross-border processing
Some service providers may process information outside India. Where this occurs, we will take steps required by applicable law and contractual arrangements to protect personal information.
## 16. Changes to this Privacy Policy
We may update this Policy from time to time to reflect changes in our business, Website, technology, or legal requirements. We will publish the updated version on this page and change the "Last updated" date. Material changes will be communicated where required by law.
## 17. Complaints
If your complaint is not resolved, you may use any legally available regulatory or consumer-complaint mechanism.
## 18. Contact us
- Email: helpaaradhanaam@gmail.com
